GIR was created from a small family business, driven by the passion and desire to create.
Core values
Team
The foundation of our brand and business are the people.
Quality
We never make bad compromises.
Honesty
We are committed to transparency and integrity in all our interactions.
Excellence
We tend to push boundaries, to always give more.
Creativity&Design
Celebrate authenticity, authors, and their unique stories.
Accountability
To make a mistake is in human nature, but to let others suffer for it is not our way.
Courage
We never underestimate different perspectives.
Sustainability
We build for the generations to come.
Customer in focus
To us “the customer is always right” is not just a phrase.
We are a true example of a multidisciplinary company & organization. GIR is a brand and manufacturer, known for its meticulous approach, and we like to think of ourselves as the initiator of a dialogue between Art & Design.
Our factory is located in Kraljevo, Serbia.